Newsletter #2 Emotional Intelligence, Self-Awareness, and Empathy

For salespeople, the two most essential elements of emotional intelligence are self-awareness and empathy. Self-awareness enables salespeople to accurately read their emotions, triggers, and strengths in real time. This awareness helps them remain composed and customer-focused, especially in challenging times.

High self-awareness also supports honest skill assessment and continuous improvement. Subscribe (Contact Us) for Newsletters. Empathy is the engine behind trust and credibility. Empathetic sellers handle objections and bad news without becoming defensive and can challenge thinking in ways that help the buyer understand. The two books below provide details on the impact of high-EQ individuals.

Emotional intelligence, or EQ, is best understood as the ability to recognize, understand, and manage one’s own emotions and those of others. Crucially, managing emotions does not mean suppressing or controlling them; instead, it involves acknowledging and understanding them.

In Chapter 8 – Murray reminds us of the bouncer in Road House, to “Be Nice,” to a crowd of bullies.

High emotional intelligence is reflected in one's self-awareness, empathy, communication skills, and the ability to navigate stress and anxiety with poise and composure.

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